Media Releases

Thursday, October 18, 2012

Whistler winter signature contest offers five themed prize packages and ultimate grand prize

Tourism Whistler media release
For immediate release - October 18, 2012

Whistler winter signature contest offers five themed prize packages and ultimate grand prize


Suggested tweet: Enter Tourism Whistler’s signature winter contest for your chance to win one of six amazing prize packages http://bit.ly/LqcCu

Whistler, B.C. – Six sensational winter-themed prize packages are up for grabs in Tourism Whistler’s signature contest, launched this week to coincide with the #WhistlerUnfiltered winter marketing campaign.


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#WhistlerUnfiltered is an online anthology of Instagram images of Whistler where people have been asked to use the #WhistlerUnfiltered hashtag on their Instagram images, which could then be featured on the #WhistlerUnfiltered microsite and in additional marketing materials. The collection of unofficial, uncensored, candid snapshots with the themes of: Anticipation, Rooftop of the World, Dropping In, Snow Play and Boots Off are featured on the #WhistlerUnfiltered website with some photos included in the opening and closing signature campaign videos as well as five shorter videos, launched monthly throughout the campaign in October, November, December, January and February. Each week, new images from the collection will be sourced and featured on the campaign microsite: www.whistler.com/unfiltered with a top-three selection most prominent on the page.

In support of the campaign, Tourism Whistler has launched the ultimate signature winter contest with prize packages also on the themes of Anticipation, Rooftop of the World, Dropping In, Snow Play and Boots Off. A grand prize package is also available.

Anticipation Prize:
This prize is for one lucky winner and includes a $500 whistler.com certificate to start planning your next Whistler adventure. And to get you even more thrilled to ride in Whistler, K2 will throw in a brand new K2 Ski or K2 Snowboard set up including a new skis/board, boots, bindings, poles and travel bag. This prize is valued at $1,500 CAD and will be drawn on November 16, 2012.

Rooftop Of The World Prize:
You and a friend will explore the Coast Mountains—one of the most glaciated regions in the world with a 12 minute Helicopter Sightseeing Tour courtesy of Blackcomb Aviation. Afterwards travel through the old growth forests and frozen lakes while taking in the majestic views while on a Backcountry BC Snowmobile Tour including lunch courtesy of The Adventure Group. Prize includes four nights’ of rest and relaxation, ground transportation from Vancouver, and lift tickets for Whistler Blackcomb including access to the P2P Gondola. Prize is valued at $2,080 CAD and will be drawn on December 17, 2012.

Dropping In Prize:
Enjoy four nights’ accommodation for you and a friend in a Deluxe Slopeside Room with views of Whistler Blackcomb Mountain courtesy of the Fairmont Chateau Whistler. While you relax at night, during the day you’ll be riding the trails on Whistler Blackcomb and further explore what’s beyond the borders of Whistler with an Earn Your Turns Tour for two courtesy of Whistler Alpine Guides. This prize is valued at $3,000 CAD and will be drawn on January 16, 2013.

Snow Play Prize
Whistler offers endless ways to enjoy the great outdoors. Get ready for the ride of your life with an exciting glide over spectacular creeks with an Eagle Tour courtesy of Ziptrek Ecotours. Explore over 129 km of cross-country paradise and see Whistler from an entirely different perspective with a Discover Biathlon program for two including lesson, rentals and trail passes courtesy of Whistler Olympic Park and then an Afternoon Backcountry Discovery Package with lunch included at the Callaghan Country Lodge courtesy of Callaghan Country. Further tune your cross country skills on the Lost Lake Nordic trails. As dusk settles in, glide over the snow guided by gentle, giant Percheron horses where you and your guest will be taken to a gourmet fondue dinner. Kick up your feet at night in a Deluxe Slopeside Room courtesy of the Fairmont Chateau Whistler. Prize is valued at $3,300 CAD and will be drawn on February 18, 2013.

Boots Off Prize
Enjoy all the comforts that await in Whistler. You and a friend will unwind for four nights in a studio suite courtesy of Nita Lake Lodge. Indulge your senses in 60-minute relaxation massages at Spa @ Nita Lake and dinner for two at Aura restaurant and Hy's Steakhouse. After a great day of activities and fresh mountain air, you will be ready to experience Après in Whistler with $50 certificates for the Longhorn Saloon, Tapley’s and Buffalo Bills. Prize is valued at $2,600 CAD and will be drawn on March 18, 2013.

Grand Prize Trip to Whistler
What could be better than winning a trip to Whistler and getting to bring three of your closest friends with you? Flights and ground transfers are included where you will be whisked away to a winter wonderland and chill out in style for seven nights in a two bedroom suite at Evolution courtesy of Lodging Ovations. K2 will throw in a brand new K2 Ski or K2 Snowboard set up including a new skis/board, boots, bindings, poles and travel bag for each one of you. Your trip will also include:

  • One Private Backcountry X Snowmobile Tour for four with lunch included courtesy of Canadian Snowmobile Adventures
  • One WildPlay Zoom Zipline tour for four courtesy of The Adventure Group
  • One Dog Sledding tour for four courtesy of the Whistler Sled Dog Company
  • One Earn Your Turns Tour for four courtesy of Whistler Alpine Guides
  • One night stay at the Journeyman Lodge including dinner and breakfast  and transfer to and from the lodge, and lunch the next day at Alexander Falls base courtesy of Callaghan Country
  • Four 1-day trail passes for Ski Callaghan including group skate/classic lesson and rentals courtesy of Whistler Olympic Park
  • Four 2-day tickets for Whistler Blackcomb including access to the Peak 2 Peak Gondola
  • A $100 gift card to be used on your choice of a perfect gift or memento of your time in Whistler at Celebrate.

The grand prize is valued at $19,600 CAD and will be drawn on March 27, 2013.

While the contest is aligned with the winter marketing campaign, entrants do not have to submit an Instagram photo to enter. Simply visit http://www.whistler.com/wintercontest for more information and to enter.

Book early and save for winter. Book your winter vacation at www.whistler.com by November 15 to save up to 39 per cent on stay and ski packages. Whistler-based travel consultants at whistler.com can customize vacation packages, taking care of flights, ground transportation, accommodation and activities. Whistler.com offers the largest selection with no booking fee for accommodation and activities. Call 1.800.WHISTLER (1.800.944.7853) to request a no-obligation quote or visit whistler.com for more details and offers.


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Whistler is Canada’s premier year-round leisure and meeting destination located in the Coast Mountains 120 kilometres (75 miles) north of Vancouver, British Columbia, Canada. Consistently rated the top ski resort in North America, Whistler was the Host Mountain Resort of the 2010 Olympic and Paralympic Winter Games. The resort offers an extensive range of accommodations totaling 10,000 bedrooms among 24 hotels as well as townhomes, condos, B&Bs and chalets. Whistler also boasts more than 100 restaurants and bars, 200 retail shops, 25 spas and countless activity options from world-renowned skiing and snowboarding, mountain biking and golf, to hiking, rock climbing, and watersports. The Resort Municipality of Whistler is home to a diverse community of more than 10,000 permanent residents.

Tourism Whistler is the member-based marketing and sales organization representing Whistler, operating the Whistler Conference Centre, Whistler Golf Club, Whistler Visitor Centre, as well as 1.800.WHISTLER and whistler.com – Whistler’s official source for visitor bookings and information. As the convention and visitors bureau for the Resort Municipality of Whistler, Tourism Whistler represents more than 7,000 members who own, manage and operate properties or businesses on resort lands including hotels, restaurants, activity operators and retail shops.

Media can visit whistler.com/media for Whistler facts, media releases, story starters, local personality profiles and access to images and B-roll.

Broadcasters: Whistler now has the capability to take you live with our enhanced fibre network.  The significantly expanded network of more than 200 kilometres of fibre optic cabling throughout the resort allows instant transmission of HD signals to any location at any time.  Details on how to access, and book the fibre are available on our media site. http://media.whistler.com/contact-us/filming-in-whistler/

Media Contact
Tourism Whistler

Leah Adams-Chute
Coordinator, Travel Media
T: 604.938-2790
E: ladams-chute@tourismwhistler.com  

W: www.whistler.com/media
T: www.Twitter.com/mediaTWhistler
F: www.Facebook.com/GoWhistler